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Ryan Starr

Special to the Star

Anyone pondering the current state of Toronto’s condo market may want to take note of the rip-roaring success of Tridel’s recently launched Ten York project.

The 65-storey glass tower — which will rise from a wedge-shaped site at York and Harbour Sts. — has been regarded as a bellwether, a development whose sales performance this fall would offer an indication of the health of a condo market that some analysts believe has become oversupplied.

Of the 600 units at Ten York released to date, 532 had been sold as of early November. If the Toronto condo market is cooling, “you sure as heck wouldn’t have known that from what was happening at our sales office,” notes Jim Ritchie, Tridel’s senior vice president of sales and marketing.

In all, Ten York will have 694 residences, ranging from 564-square-foot one-bedroom units to 3,858-square-foot three-bedroom suites. Prices start at $345,000. Occupancy of the project is slated for summer 2017.

Tridel is developing Ten York in partnership with Build Toronto, an independent and self-funding real estate and development corporation with a mandate to maximize the value of under-utilized real estate previously owned by the city.

The development is the first joint residential project on which Build Toronto has partnered with a private builder.

Suites at Ten York — designed by II BY IV Design Associates — will have nine-foot ceilings and engineered-laminate plank flooring.

Kitchens will have granite or quartz countertops and AEG stainless steel appliances. Bathrooms come with white quartz countertops and five-foot soaker tubs.

Suites include a stacked Energy Star front-loading washer and dryer, and will have individual metering of electricity, hot water and heating/cooling.

Ten York’s amenities include a gym and studios for spinning, yoga and cardio; and an outdoor pool, spa and saunas. The building also will have a billiards room, media/games room, theatre room, party room and private dining room, as well as guest suites and a concierge.

Battling ‘doom and gloom’

In spite of Ten York’s impressive sales, headlines proclaiming a condo market downturn have created quite a few headaches for Ritchie and his team. “Our biggest challenge is consumer confidence,” he says.

“People read headlines and they don’t really understand what’s going on, so they just see it as doom and gloom. The more this stuff is written about, the harder it is to convince somebody they should be buying a condo.”

Ritchie acknowledges “we’ve had challenges in the marketplace over the past few months,” however, he suggests that Ten York’s location and design have had a lot to do with the project’s success.

“We did a tremendous amount of market research and testing our prospect database (which included more than 5,000 registrants), and it told us that in spite of what you might read in the papers, there were buyers for this in the community.

“Tall buildings in the downtown core with water views are in demand, and I think we’ve proven that.”

Design changes

Ten York generated big buzz last fall when preliminary plans for the project were unveiled.

The tower design has since undergone a number of significant changes in response to feedback from the city.

Most significantly, Ten York’s height has been reduced to 65 storeys from the originally proposed 75 storeys.

The look of the building has been tweaked, as well, becoming more triangular in form to correspond better with the wedge-shaped site on which it will sit, located between the Gardiner Expressway and the York St. off-ramp at the northwest corner of Harbour and York Sts.

“(Changing the design of the tower) allowed us also to push the building, including the base, further to the west, which will create wider pedestrian access along York St.,” notes Ritchie.

The tower redesign also saw the parking garage, originally proposed to be above-grade, moved underground, freeing up space in the podium. The base of the building will now feature a glass-enclosed lobby with 30-foot-high ceilings.

“We’ve created a pretty spectacular lobby space,” says Ten York’s architect Rudy Wallman. “Because it’s so high and transparent, it will act as an extension of the sidewalk.”

Despite the tower being knocked down from 75 storeys to 65, changes to the form of the building resulted in a negligible reduction in the number of suites, from 774 to 694.

The new building design also minimizes the use of balconies. West-facing suites will have them, as will units on the northeast and southeast corners of the tower, but the north and south facades will be glass curtain walls.

“I think that’s a huge bonus visually,” Wallman says. “We don’t have to deal with inset or projecting balconies, which really give residential buildings the look they have, which tends to be cluttered if not handled well.

“Here it’s going to be very sleek and finished looking; more like a commercial building.”

Still an icon

Ten York is no longer in the running to become one of Toronto’s tallest residential towers, but Ritchie maintains the 224-metre building will be iconic all the same.

“When you look at some of the renderings we created — we went out over the lake with a helicopter with a steady cam and shot the core of the city, and then had the building rendered into it so we could see what the overall effect is — I think it looks pretty darn good at 65 floors.”

“It won’t make us the tallest, but we’re right up there,” he adds. “And besides, it was never the race to be the tallest. We wanted the right solution

Details

Location: 10 York St.

Developers: Tridel, and Build Toronto

Architect: Wallman Architects

Interiors: II BY IV Design Associates

Size: 65 storeys

Units: 694, one-bedroom to three-bedroom.

Prices: From $345,000

Amenities: Gym, pool, party room, theatre, guest suites

By Howard Stutz
LAS VEGAS REVIEW-JOURNAL
Posted: Nov. 11, 2012 | 2:02 a.m.
Updated: Nov. 11, 2012 | 2:00 p.m.

A study by UNLV’s International Gaming Institute concluded a resort complex featuring a hotel, casino, convention space and other entertainment amenities in the heart of Toronto could stimulate the economy of Canada’s largest city.

Instead of cannibalizing the market, the complex would spur growth for any surrounding businesses.

Meanwhile, the worldwide accounting firm Ernst & Young found that Toronto could collect almost $200 million a year from a casino complex in the form of tax revenues, on top of a one-time sale or lease of city-owned land.

So it wasn’t a surprise last week that Toronto city leaders, following the public release of the two reports, decided to ask residents if they favor a casino.

It’s also no wonder that Caesars Entertainment Corp. Senior Vice President Jan Jones and MGM Resorts Senior Vice President Alan Feldman are bumping into each other more often in Toronto than on the Strip.

Nevada’s biggest casino companies view Toronto as the industry’s next major battleground.

“It’s truly a potential destination we can’t ignore,” Jones said.

Earlier this year, the Ontario Lottery and Gaming Corp. announced plans to develop a single hotel-casino complex in Toronto. Government officials said the facility could generate $1 billion a year in gaming revenues.

Comparisons were immediately made between Toronto and Singapore.

Ernst & Young scaled back the revenue projections but still lauded the notion of a Toronto casino.

“It was noted that several characteristics of Toronto would make the city an attractive locale for international high rollers including the lack of taxes levied on gambling wins, the number of direct flights from Asian countries and the local demographics and family connections to Asia,” Ernst & Young officials wrote in the executive summary of its Commercial Casino in Toronto Study, which was researched on behalf of the city.

Singapore approved two casinos back in 2005, after much heated debate, as a means to drive tourism. Gaming was limited to a small portion of the two integrated resorts, but Singapore could surpass the Strip as the world’s second-largest gaming market behind Macau by the end of this year.

SINGAPORE MODEL

Toronto is following the Singapore model, and the debate is expected to be equally as furious. No casino will happen without the support of Toronto and its citizens.

Toronto Mayor Rob Ford backs the casino idea, but the Toronto city council has 43 members and their decision process is expected to stretch into next year.

“I don’t envy that task,” said Jones, a former two-term mayor of Las Vegas who oversaw a panel with five elected council members.

Ten days ago, Caesars released conceptual artist renderings of what a downtown Toronto casino complex might look like. Caesars is in partnership with Rock Gaming of Detroit, the company’s joint venture partner in the Horseshoe casinos in Cleveland, Cincinnati and Baltimore.

Jones said the Caesars project would be on Toronto’s downtown Front Street, and likened the complex to Harrah’s New Orleans, which is near that city’s French Quarter. Casino resorts of that caliber cost $1 billion to $2 billion to build.

“It’s all conceptual and at the end of the day, we would locate a casino where the city requests,” Jones said.

MGM Resorts, which jumped into the Toronto gaming debate early in the process, has championed Exhibition Place, a location outside of downtown that has support from several city leaders.

Canadian media reported in September than Jones and Feldman actually crossed paths between meetings at Toronto’s City Hall.

Meanwhile, Las Vegas Sands Corp. President Mike Leven, during the company’s third-quarter earnings conference call, said the casino operator chose a downtown site.

In August, Las Vegas Sands Chairman Sheldon Adelson had a private meeting with Toronto’s mayor.

“We don’t know where that project is going to go at the moment, but we’re ready to pursue it as soon as the project is released and our conditions are met,” Leven said. “The return on investment is critical, particularly in the North American locations.”

Wynn Resorts Chairman Steve Wynn in October visited several potential casino sites, including the Toronto Convention Center and the Canadian National Exhibition grounds.

GAUGING ‘CANNIBALIZATION’

The reports by Ernst & Young and the International Gaming Institute have only added fuel to what’s expected to be a heated competition.

The University of Nevada, Las Vegas study is the first of four the research team plans to conduct on the Toronto market on behalf of the Canadian Gaming Association, a nonprofit advocacy group. Other studies include the potential social costs of the casino, any impact the casino would have on problem gambling in the region, and the economic impact of a casino.

Bo Bernhard, executive director of the International Gaming Institute, said the school’s researchers wanted to study emerging gaming markets. He and Kahlil Philander reviewed research on casino gaming’s impact on other gaming and nongaming industries in the U.S. to determine any effects of “cannibalization.”

Bernhard and Philander concluded a Toronto casino would not hurt nearby businesses or diminish lottery revenues.

“When the studies are applied to the Toronto situation, you have megaconvention facilities, a large hotel and tourists having lots of disposable income,” Bernhard said. “They will venture out and spend that money in nearby locations.”

The Toronto area already has several forms of gaming, including lotteries, horse racing and a slot-machine casino at the Woodbine racetrack.

Ontario is home to a dozen small and midsized casinos, including Casino Niagara in Niagara Falls, and Caesars Windsor, which has been operated by Caesars Entertainment since 1998.

“There is minimal downside risk,” said Philander, who lived for a year in downtown Toronto while studying economics at the University of Toronto.

“Cannibalization is often claimed with respect to casinos but we could not find strong empirical evidence to support this argument,” Philander said.

Contact reporter Howard Stutz at hstutz@reviewjournal.com or 702-477-3871. Follow @howardstutz on Twitter.

http://www.lvrj.com/business/observers-see-toronto-as-next-battleground-for-gambling-companies-178578491.html

TORONTO, Nov. 2, 2012 /CNW/ – Caesars Entertainment Corporation and Rock Gaming LLC today released its early vision for a downtown Toronto gaming entertainment facility.  The renderings depict how an urban-integrated casino could be developed at one of several potential downtown sites.

Caesars and Rock Gaming are leaders in developing integrated entertainment complexes in major urban centres in North America.  Caesars is also home to the most iconic names in entertainment including Celine Dion, Elton John, Shania Twain, Rod Stewart and many more.

The group’s vision for a development at the Metro Toronto Convention Center (MTTC), which was recently identified as a potential casino site, focuses on a gaming entertainment complex that will serve as another world-class tourism anchor while complementing the City’s pedestrian-focused layout and leveraging its robust public transit system.  “We believe that the convention centre site provides a prime opportunity to achieve these important goals,” said Caesars Executive Vice President of Communications and Government Relations, Jan Jones.

Highlights of the development, which would feature the “Caesars” brand, include a sophisticated and modern structure with a multi-story glass entry to integrate into the city’s urban fabric. The vision also includes the creation of an urban park edged by retail, dining and year-round entertainment.

Jones said the early MTCC renderings are working concepts based on initial input from City leaders, local stakeholders and area businesses.  “As stakeholder objectives are refined, we look forward to engaging several local and international architects to further develop concepts for this and other potential casino sites in downtown Toronto,” Jones said.

“Regardless of the site, fundamental to our vision is designing a casino entertainment complex that builds partnerships with existing businesses – especially restaurants, hotels, entertainment and cultural venues – to attract more visitors and help all downtown businesses succeed,” said Matt Cullen, president and chief operating officer of Rock Gaming.

# # #

About Caesars Entertainment Corporation
Caesars Entertainment Corporation is the world’s most geographically diversified casino-entertainment company. Since its beginning in Reno, Nevada, more than 74 years ago, Caesars has grown through development of new resorts, expansions and acquisitions and now operates casinos on four continents. The company’s resorts operate primarily under the Caesars®, Harrah’s® and Horseshoe® brand names. Caesars also owns the World Series of Poker® and the London Clubs International family of casinos. Caesars is focused on building loyalty and value with its guests through a unique combination of great service, excellent products, unsurpassed distribution, operational excellence and technology leadership. We are committed to environmental sustainability and energy conservation and recognize the importance of being a responsible steward of the environment. For more information, please visit www.caesars.com.

About Rock Gaming
Rock Gaming LLC is a Midwest-based gaming partnership formed with an initial focus to develop first-class casinos in two of Ohio’s largest cities, as well as to explore other potential gaming opportunities. Rock Gaming has partnered with Caesars Entertainment, the world’s largest and most successful gaming company, to develop and operate full-service casinos in downtown Cincinnati and downtown Cleveland under the Horseshoe brand. Combined, Horseshoe Casino Cincinnati and Horseshoe Casino Cleveland will generate 11 million visits to the urban cores and add to both cities’ already impressive offering of sports, entertainment, dining and cultural attractions, while creating more than 3,000 new jobs. Rock Gaming and Caesars also plan to develop and operate a gaming facility in downtown Baltimore with joint venture partners CVPR Gaming Holdings, LLC, PRT Two, LLC, and The Stronach Group.  The multi-million dollar facility is being designed to foster economic growth and create new jobs while expanding Baltimore’s diverse entertainment offerings. For more information about Rock Gaming’s Ohio developments, please visit www.HorseshoeOhio.com.

Image with caption: “Caesars Entertainment and Rock Gaming’s early vision for a downtown Toronto gaming entertainment facility, which could be developed that the Metro Toronto Convention Center. Highlights of the Caesars-branded development include a sophisticated and modern structure with a multi-story glass entry to integrate into the city’s urban fabric. (CNW Group/Caesars Entertainment Corporation)”. Image available at:http://photos.newswire.ca/images/download/20121102_C4516_PHOTO_EN_20118.jpg

Image with caption: “Park: As leaders in developing integrated entertainment complexes in major urban centres in North America, an integral component of the group’s potential casino development in downtown Toronto would be the creation of an urban park edged by retail, dining and year-round entertainment. (CNW Group/Caesars Entertainment Corporation)”. Image available at:http://photos.newswire.ca/images/download/20121102_C4516_PHOTO_EN_20119.jpg

SOURCE: Caesars Entertainment Corporation

For further information:

Media inquiries:
Kathleen Napier, 416-486-5918, kathleen.napier@gcicanada.com

http://www.newswire.ca/en/story/1063959/caesars-entertainment-and-rock-gaming-share-early-vision-for-urban-integrated-casino-in-downtown-toronto