A new domain name suffix will be opened up to all in November following a pre-registration period for Realtors.
The .realtor designation will be available through around 20 domain registrars including GoDaddy and get.realestate and unlike the .realtor top level domain it is available to anyone from November 26.
As an international recognized and descriptive term, the .realestate domain is expected to be very popular and industry professionals and firms will want to ensure they get their name before the ‘cybersquatters’ get busy.
The pre-registration period closes 10 days before the general release and is exclsuively for real estate professionals who already hold an active .realtor name – only available to members of the National Association of Realtors and associated organizations such as CREA.
“The real estate market is always pushing innovation, from virtual reality walkthroughs to leveraging the cloud for transactions and now domain name extensions,” said GoDaddy Senior Director of Product Marketing, Paul Bindel. “The beauty of .realestate is that it tells visitors exactly what to expect when they visit the site. It’s memorable, easy to spell and descriptive, all great traits for a domain name.”